1442^nd article   第1442期双语推文

On December 20^th, Beijing time, MIXUE Ice Cream & Tea officially opened a new store in Hollywood, Los Angeles. Taking its place in the global spotlight, this brand's journey from Zhengzhou to Hollywood is a moment of pride that goes far beyond business. It vividly exemplifies Zhengzhou's open economy, which gained robust momentum during the 14^th Five-Year Plan and is now opening further as the 15^th Five-Year Plan begins.

北京时间12月20日，蜜雪冰城洛杉矶好莱坞店正式营业。当这块源自郑州的茶饮招牌点亮好莱坞星光大道，它不仅是一个品牌的商业落子，更是“十四五”期间郑州开放型经济蓄势勃发，在“十五五”新起点上迈向更高水平开放的生动缩影。

The 14^th Five-Year Plan period saw Zhengzhou commit to becoming an inland openness hub, with significant breakthroughs in institutional innovation and progress in developing its industrial ecosystems. Its high-standard opening-up progressively deepened, and local enterprises established a solid foundation for their global expansion.

回望“十四五”，致力于打造内陆开放高地的郑州，制度创新与产业生态持续突破，高水平对外开放向纵深推进，企业出海也蹚出坚实道路。

The Zhengzhou-Luxembourg "Air Silk Road" reaches across China and Europe, the China-Europe Railway Express expands its international logistics corridors, and cross-border e-commerce has evolved from a trade channel into a vital engine driving industrial development. A growing number of Zhengzhou-based enterprises are now deeply integrated into global industrial and value chains.

郑州—卢森堡“空中丝绸之路”辐射中欧；中欧班列国际物流大通道持续拓展；跨境电商已从贸易通道升级为带动产业发展的重要引擎；越来越多的郑州企业深度嵌入全球产业链、价值链。

As a prominent example of a Zhengzhou enterprises that has gone global, MIXUE Ice Cream & Tea has opened approximately 4,700 overseas stores across 13 countries since its first international outlet in Hanoi, Vietnam, opened in 2018. It has become a brilliant showcase of Chinese brands on the global stage.

作为“郑企出海”的突出代表，蜜雪冰城自2018年在越南河内开出海外首店以来，已在海外布局约4700家门店，覆盖13个国家，成为中国品牌全球化的一张亮眼名片。

Now, MIXUE Ice Cream & Tea has successfully entered the core of the U.S. market with its business model featuring superior quality at accessible prices. As a consumer brand, it showcases the transition from Made in Zhengzhou to becoming a brand from Zhengzhou. This move reaffirms that Zhengzhou enterprises are capable not only of leveraging logistical advantages to serve as "carriers" but also of becoming "shapers" of global industrial and value chains through innovative business models and branding.

如今，蜜雪冰城“高质平价”的商业模式成功进入美国这一成熟市场腹地，它以消费品牌的身份，展现了“郑州制造”向“郑州品牌”输出的升级，再次验证了郑州企业不仅能依托通道优势做“搬运工”，更能凭借模式创新与品牌创新，成为全球产业链、价值链的“塑造者”。

This step aligns precisely with the goal of deepening reform and opening-up outlined for Zhengzhou in the 15^th Five-Year Plan. Recently released proposals for Zhengzhou's 15^th Five-Year Plan clearly state the goals to fully build a hub and strategic fulcrum for domestic and international dual circulation and accelerate the construction of a strong open economy which continuously enhances international competitiveness. MIXUE Ice Cream & Tea's global activity resonates with these directives. This, in turn, provides Zhengzhou with fresh, frontline experience as it advances institutional opening-up and aligns with high-standard international trade and economic rules.

这一步，精准踏在“十五五”郑州“改革开放持续深化”的鼓点上。日前发布的郑州市“十五五”规划建议明确提出，要“全力建设国内国际双循环枢纽和战略支点”“加快建设开放强市，持续提升国际化水平”。蜜雪冰城的出海实践，恰是对这些部署的生动呼应，也为郑州“加快推进制度型开放”、对接高标准国际经贸规则，提供了来自市场前沿的鲜活经验。

On a broader level, situated in Hollywood, a well-known crossroads of global culture, MIXUE Ice Cream & Tea is leveraging its beloved "Snow King" mascot to engage with global audiences. This effort adds a relatable and contemporary "Zhengzhou voice" to the wider initiative of telling China's story well and presenting a credible, appealing, and respectable image of China.
更为深远的是，蜜雪冰城在好莱坞这个世界文化十字路口，用“雪王”IP进行沟通，为持续“讲好中国故事，展现可信、可爱、可敬的中国形象”，贡献了亲切而现代的“郑州表达”。

From expanding its reach during the 14^th Five-Year Plan to deepening its engagement during the 15^th Five-Year Plan, MIXUE Ice Cream & Tea serves as a crucial link in Zhengzhou's continuous journey of deepening reform and opening-up. Looking ahead, as more Zhengzhou enterprises like MIXUE Ice Cream & Tea embed themselves in global value chains with their innovative models and intrinsic cultural strengths, their collective progress will inspire Zhengzhou's drive to build a strong open economy. Together, they will create a formidable presence as Zhengzhou, a national central city, expands widely into global markets.

从“十四五”规划通江达海到“十五五”纵深开拓，蜜雪冰城成为郑州持续深化改革开放过程中的关键衔接点。展望未来，当更多郑州企业如蜜雪冰城般，带着各自的创新模式与文化基因，深度嵌入全球产业链、价值链，汇聚而成的，必将是郑州加快建设开放强市的铿锵足迹和作为国家中心城市在全球市场纵深开拓的磅礴气象。

This journey, rooted in Zhengzhou, the Capital of the Shang Dynasty, now advances toward new horizons and boundless possibilities.

这一步，始于商都郑州，通向星辰大海。