郑州以商闻名,千百年来,“商魂”早已深深融入这座3600年古都的血脉。在创建国际消费中心城市征程中,商都郑州正绽放出勃勃生机,散发出璀璨光芒。
According to statistics released by the Zhengzhou Municipal Bureau of Commerce, the city's total retail sales of consumer goods in 2023 reached 562.3 billion yuan, a record high and accounting for 21.5% of the provincial total, placing it second among the central cities. This indicator grew at the third-highest rate among the country's central cities and the forefront among the top 35 large and medium-sized cities. Zhengzhou was successfully shortlisted by Forbes China in 2023 as one of the “Top 20 Cities for Consumer Vitality".
来自郑州市商务局的统计数据显示,2023年,全市社会消费品零售总额达5623亿元,创历史新高,占全省的21.5%,居中部城市第二。该指标增速居国家中心城市第三、35个大中城市前列。郑州成功入围“2023福布斯中国消费活力20强城市”。
Taking a broad view of the city, the business districts in Zhengzhou are improving their quality and rapidly expanding their capacity. As of the end of 2023, there were 10 large-scale business districts and 215 large supermarkets with more than 2,000 square meters of active space in Zhengzhou. The annual sales at David Plaza reached nearly 10 billion yuan, becoming one of the top districts in the country.
放眼全市,郑州商圈正在快速提质扩容:截至2023年底,全市大型商圈达10个,营业面积2000平方米以上的大型商超达215个,丹尼斯大卫城全年销售额近百亿元,跻身全国一线行列。
During the Spring Festival holiday of the Year of Dragon, the total customer flows for 21 characteristic commercial streets reached 3.84 million, a year-on-year increase of 70%, along with a total turnover worth 230 million yuan, a year-on-year increase of 32%. About 11.0468 million people stopped in Erqi Business District, the Central Business District (CBD), the High-speed Railway Station Business District, Huayuan Road Business District, Zhongyuan Business District among other key areas, and 32.19% of them stayed for more than 1 hour. The customer flows of large-scale commercial complexes monitored by Zhengzhou accumulated to nearly 4 million, a year-on-year increase of 13.47%, resulting in commercial activity worth 605 million yuan, a year-on-year increase of 14.58%.
龙年春节假期,21条特色商业街总客流量384万人次,同比增长70%;总营业额达2.3亿元,同比增长32%。停驻二七商圈、CBD商圈、高铁站商圈、花园路商圈、中原商圈等重点商圈约1104.68万人次,驻留时间超1小时者占32.19%。郑州市重点监测的大型商业综合体客流量累计近400万人次,同比增长13.47%;营业额累计6.05亿元,同比增长14.58%。
Booming consumption during the holiday reflects a vibrant modern metropolis.
红火的假日消费,映射出一个充满活力的现代化大都市。
In November 2023, CREC Taiheli officially opened city blocks designed around a 1923 theme. Henan’s first immersive night economic complex of commerce, culture and tourism is in full bloom in the Zhengzhou Railway Station Business District. This project uses six cultural scenes that thread through time and space to empower business.
2023年11月,中铁·泰和里“印巷1923”主题街区正式开街,河南首个沉浸式商文旅夜经济综合体在郑州火车站商圈绽放华彩,项目以六大穿越时空的文化场景主题为商业赋能。
The Zhengzhou Ersha Cultural and Creative Park and Zhengzhou Memory: Oil Chemical Factory Creative Park both bear the marks of the industrial age, while the Ruiguang Creative Factory and Zhengzhou Mojie create a literary and artistic atmosphere. During the holidays, many citizens took their families along the characteristic streets, tried delicious snacks and discovered the vibrant street life, wonderful fashion sense and glorious artistic style of Zhengzhou, the commercial metropolis.
镌刻工业时代烙印的郑州二砂文创园、郑州记忆·油化厂创意园,充满文艺气息的瑞光创意工厂、郑州磨街……每逢节假日,不少市民带着家人逛逛特色街区,尝尝美味小吃,从烟火气、时尚感、艺术范儿中找寻属于商都郑州的精彩与荣光。
In recent years, relevant authorities have actively promoted a deep integration of commerce, culture, tourism, and sports, focusing on creating a series of immersive and interactive shopping experiences. This has propelled brands like "An Enchanting Night in Zhengzhou" to stand out, forming a new and popular IP set of night-time activities, including touring, eating, shopping, fitness, and entertainment.
近几年,相关部门积极推动商文旅体深度融合,着力打造一批沉浸式、互动式、体验式消费场景,推动“醉美·夜郑州”等一批夜消费品牌脱颖而出,形成人们喜闻乐见的全新夜游、夜食、夜购、夜健、夜赏IP。
As dusk falls and the evening lights begin to glow, the North Erqi Business District and Huayuan Road Business District are crowded with people. Numerous prestigious international brands such as Hermès, Louis Vuitton, Tiffany & Co., Chanel, and Bulgari gather in these districts, making Zhengzhou a renowned international shopping landmark. The integration of culture, commerce, tourism, and sports not only offers consumers a unique immersive experience, but also continually injects vitality into the market with its diversified and integrated new shopping experiences.
当夜幕降临,华灯初上,北二七商圈、花园路商圈人流如织。这里集聚了爱马仕、路易威登、蒂芙尼、香奈儿、宝格丽等诸多国际一线品牌,已成为知名国际化消费地标。文商旅体融合不仅为消费者带来独特的沉浸式体验,也让多元融合的消费新场景持续释放市场活力。
Under the clear blue sky, the 7-kilometer long ancient city wall of the Shang Dynasty Ruins quietly narrates the profound history of Zhengzhou, the commercial metropolis. It will undoubtedly witness its splendid future shining with new brilliance.
碧蓝晴空下,绵延7公里的商城遗址城墙仍在静静述说着商都郑州的厚重历史,也必将见证她“以新出彩”的美好未来。